111-117 Lancaster Road
Join Moon Festival Artistic Director Livia Filotico as she shares findings on the most recent campaign she worked on: the rebranding of the moon. With a client brief asking to ‘make the moon relevant to Greenwich residents’, Livia and her team rolled out a campaign which Time Out called ‘Lunacy, in the best possible way”. This talk unpacks the campaign and invites wellness & health, beauty and lifestyle brands to consider what the moon can do for them and why it is such a powerful way to connect with consumers. The Museum of Brands’ Professional Development Programme is generously supported by The Marketors’ Trust.
For more information on this event: https://www.museumofbrands.com/the-moon-rebranding-an-international-icon/
Upcoming event dates:
- Monday 5th October 2020 18:30 - 21:00
Adult £26 Student £13
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